P49 BREWING
P49 BREWING
DRMERS CLUB
Scope
Timeline
Pop-up Campaign, Advertisement Design
2024 Aug to Sept
Work
Led the design of visual assets for DRMERSCLUB’s pop-up event campaign, including event posters, digital menus, and on-site signage. Additionally, contributed to the development of ad creatives supporting the brand’s latest product releases and restock promotions, ensuring cohesive and compelling brand storytelling across all touchpoints.
Client Sector
Fashion
2024 DRMERS CLUB VANCOUVER POP-UP
The visual direction centred around translating DRMERSCLUB’s brand identity into engaging assets that embraced organic forms and hand-drawn "doodles", a reflection of their streetwear roots. This approach supported the brand’s overarching narrative, fashion with a narrative, and reinforced its mission to cultivate a sense of community, belonging, and empowerment through design.
Promotive Posters
Online Menus
Product Ad Creatives
The ad creatives for DRMERSCLUB were developed with a “simple but bold” philosophy, utilizing minimalistic design elements and clean, purposeful typography to elevate the impact of the product imagery. This approach ensured the spotlight remained on the garments and models, allowing the visuals to speak with clarity and confidence while maintaining brand consistency.
